by Heart+Mind | Jan 19, 2021
Case Study Google BRAND STRATEGY Technology + Telecommunications An approach to building ‘Brand Love’ within the telecom sector. THE CHALLENGE Google delivers digital ad solutions to telecom providers for upper and lower funnel campaign strategies. The...
by Heart+Mind | Jan 13, 2021
Case Study Global Pharmaceutical Company BRAND STRATEGYHealthcare + Pharmaceuticals Monitor new brand positioning and key drivers of brand equity to support growth. THE CHALLENGE A global pharmaceutical company had launched a new treatment in the highly competitive...
by Heart+Mind | Jan 12, 2021
Case Study Maclellan Foundation ISSUES + ADVOCACYFoundations + Philanthropies Finding common ground on core sensitive issues. THE CHALLENGE Threats to religious freedom are on the rise. For example, religious entities face threats of fines and closure if they do not...
by Heart+Mind | Jan 21, 2021
Case Study Stand Together ISSUES + ADVOCACYGovernment + Public Policy Understanding the process of engagement in social change movements. THE CHALLENGE Stand Together is an organization interested in supporting and building organizations and related programs that...
by Heart+Mind | Jan 14, 2021
Case Study Strada Education Foundation CONSUMER INSIGHTS Education Understanding the values that drive education decision making. THE CHALLENGE Strada Education Foundation is the preeminent thought leadership organization committed to improving lives by forging...