by Heart+Mind | Dec 22, 2020
Case Study Automotive Brand REPUTATION MANAGEMENTConsumer Goods Developing communications and messaging to enhance stakeholder trust in a global automotive brand. THE CHALLENGE In a climate of increasing societal expectations, economic uncertainty, intense change,...
by Heart+Mind | Dec 4, 2020
Case Study Transportation Manufacturer BRAND STRATEGYTransportation Developing a global naming strategy and process. THE CHALLENGE A global manufacturer in the transportation industry required a disciplined process for developing and managing their product and...
