by Heart+Mind | Jun 24, 2022
Case Study Orlando Economic Planners REGIONAL VISIONINGGovernment + Public Policy Planning economic growth based on residents’ needs and values. THE CHALLENGE As the Orlando Economic Partnership (OEP) worked to understand how the region was evolving, they needed...
by Heart+Mind | Jun 24, 2022
Case Study Envision Utah REGIONAL VISIONINGGovernment + Public Policy Adapting to a rapidly diversifying population and cultural shifts. THE CHALLENGE Envision Utah has partnered with Heart+Mind Strategies’ values-based research to guide regional visioning and...
by Heart+Mind | Feb 12, 2021
Case Study Global Pharmaceuticals Company CUSTOMER EXPERIENCEHealthcare + Pharmaceuticals Exploring a new way to connect with patients. THE CHALLENGE No matter how revolutionary a treatment may be, a therapy is only effective if it is taken as prescribed. Reminding...
by Heart+Mind | Feb 12, 2021
Case Study Global Pharmaceuticals Company CONSUMER INSIGHTSHealthcare + Pharmaceuticals Ensuring global cultural resonances among physicians. THE CHALLENGE Following a successful product launch, a global pharmaceutical company was ready to evolve the brand by taking...
by Heart+Mind | Jan 19, 2021
Case Study Google BRAND STRATEGYTechnology Transforming telecom marketing: building genuine brand love. THE CHALLENGE Google provided digital ad solutions to telecom providers but recognized a critical industry problem: telecom companies focused almost exclusively on...