by Heart+Mind | Oct 29, 2024
Case Study Indiana Commission for Higher Education ISSUES + ADVOCACYEducation Building a strategy to reverse declining college enrollment rates in Indiana. THE CHALLENGE Increasing college enrollment is a key pillar of the Indiana Commission for Higher...
by Heart+Mind | Sep 12, 2024
Case Study Comcast CUSTOMER EXPERIENCETech / Telecom Identifying the brand experience needed at key moments in customer onboarding. THE CHALLENGE Comcast sought insights to better understand the customer onboarding experience, to identify opportunity areas to better...
by Heart+Mind | Aug 21, 2024
Case Study CFP Board of Standards BRAND STRATEGYFinancial Services Repositioning a national brand from “inside-out” to “outside-in.” THE CHALLENGE CFP Board’s ratings on awareness and preference were declining and this caused concern about a...
by Heart+Mind | Jun 11, 2024
Case Study State Agriculture Association (Midwest) CONSUMER INSIGHTSAgriculture Attracting young people to jobs in agriculture. THE CHALLENGE The state’s agriculture industry is challenged with labor shortages and building a future talent pipeline. Existing...
by Heart+Mind | Jun 11, 2024
Case Study State Agriculture Associations (Midwest) REPUTATION MANAGEMENTAgriculture Helping agriculture producers proactively tell their story to their communities. THE CHALLENGE Three states’ agriculture industries were feeling increased pressure from activism,...
