Energy
Connecting with the human element in a rapidly evolving industry.
Imagine unlocking the power of human-centered insights to revolutionize choice making in the energy industry. By diving deep into how people make choices, we can help you navigate the complex landscape of energy transitions and stakeholder needs. This approach doesn’t just scratch the surface; it reveals the core values and motivations driving choice at every level, from individual consumers to business, public officials, and large-scale operations.
By understanding the ‘why’ behind choices, energy companies can design more effective strategies, optimize operations, and create services that truly resonate with their audiences. Whether you’re looking to improve customer retention, enhance reputation and brand perception, or build support for new energy assets, human-centered research provides invaluable insights that can lead to smarter, more efficient choice making.
Clients Served
Our Thinking
Navigating the Climate Change Conversation
The “climate change” debate is one of the hottest issues in America, usually pitting one side against the other, with no room for common ground. The rising popularity of sustainability initiatives and advancements in energy technologies could cause further division, as there is a lot of disagreement when it comes to the climate conversation.
Economic, Energy, and Social Impacts of Sustainable Transportation
What does sustainable transportation really mean, and is it actually attainable?
Impact of Russian Invasion on Energy, Cybersecurity, and Trade
Our March Connections session commenced exactly one month after the Russian invasion of Ukraine began. The human tragedy unfolding in Europe has inspired global response and has shown indications of unifying Americans even in our hyper-partisan...
Related to Energy
> Associations
> Government + Public Policy
> Transportation